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Design for Social Good 19 portfolio items

Bloom

Pierre Brand

Umeå Institute of Design

Bloom is a multisensory literacy toolbox designed to support children aged 6–9 with dyslexia during the early stages of reading and writing. It translates often invisible literacy concepts into tactile feedback, helping children feel sound boundaries, rhythm, writing direction and confirmation cues. The system consists of three connected tools: Bloom Cue for phonological awareness and reading rhythm, Bloom Crayon for handwriting and spelling through haptic feedback and air-writing, and Bloom Slate, a low-distraction E-Ink workspace for guided literacy exercises. Together, the tools make learning more tangible, reducing uncertainty and creating a more consistent, accessible and engaging way to practise literacy skills.

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